My pitch to Mark

For my pitch I composed an animatic of what my animation would look like and roughly how long it would be, using a storyboard that I had previously created, as well as having a very short mock-up of what the beginning of the animation would look like, this would then give Mark an indication of what I would be creating for him. And finally I created about 5 different mock-ups of the mobile website that they wanted us to create, and for my section I decided to do the Information that people would need.

Here are the examples of what I had shown within my pitch:

My Storyboards:






I created this as alternative to the butterfly, however, I did not feel that this idea was as strong as the butterfly idea, and therefore I did not proceed with making it.

This is to show an animated version of what the festival will look like as a whole from a different point of view, a butterfly's point of view.

This is hopefully to be placed at the end of all of the other Meadowlands promo videos, this is so there can be some continuity between each of the different styles of videos, this will also give us an oppotunity to show the different sponsers as Mark asked for.

From each of these storyboards I made an animatic to show the timings of the animations when they are complete, also to demonstrate what they would look like when placed with music.

Brief Mock-up of animation:

The comments I had got from everyone was that they liked the animating butterfly, and Mark thought that maybe I could make an animated butterfly for their website, I therefore had to figure out how to make the butterfly fly, and look fairly realistic.

Mock-ups of each page of mobile website:

This is what the website will look like when the phone is vertical:




















The comments I had for my website mock-ups were that they are a good design, however, the logo was too big, therefore I would have to make it smaller to make the website design work better.

Video and Music Research

Here are some videos that I have found that are able to give me ideas to what I would like to do for my videos.

I feel that each of these videos here are very helpful, because they are able to give me ideas into what works and what doesn't work to promote a music festival. Also these festivals attract people who are around a similar age to who Meadowlands would liek to attratc (Target audience)

Reading Festival:


Latitude Festival 2011:


Latitude Festival 2010:


Music:

For my videos I will be using music to help my storyies come to life, also it has to be copyright free, as it will be distributed, and I would not have had permission from the arists.
To do this I had 2 ideas, my first idea was to use copyright free music from the bands that will be performing at the festival, this is because I will be having animals or people hearing the music from the festival, and then going towards the festival where the music will get louder.
Secondly, I can get a few pieces of music from a copyright free website, that I could add in to my animatics for my pitch. The website I have found to do this is:
www.soundjay.com/free-music-2.html and the pieces of music I have chosen are:

Barn Beat and Destination. I chose these 2 because I felt that they fitted in nicely with what I was trying to convey.